Oh Ok Creative Logo Design

A wise teacher once advised their design students never to become one’s own client. Indecision would make the project impossible.

I submit the “oh ok” logo as an example of my overcoming the challenge of indecision. I designed it for myself and committed to a finished mark that hasn’t changed in over a decade. I’m pleased with how well the design has held up over time.

How did you do it?

By taking time. The logo began as a very rough hand drawing. I intentionally avoided the predictable mental drive to endlessly perfect my own logo. One useful practice was hand writing the letters in various styles and configurations. The hand written lettering led to a concept that is calligraphic yet mechanical, refined in digital vector. Use of repetition in line angles creates the optical illusion of perspective which can change directions using the mind switch. I have more recently begun to appreciate the appearance of the words “oh ok” as a single character with it’s own recognizable shape.

To further condense the technique described: it’s about discovering patience and experimentation.